“New year, #NewYou”, the oft-cited quote goes. But that doesn’t just mean social media cleansing or availing the long overdue gym membership. Let’s cut to the chase: we are, very well-aware that, there’s no season quite like a new year to raise our style game.
Now’s the time we go all out. After all, 2019 is about colors, best foot forward, and fresh, new style. Inspired by music festival clothing aka once a space where we’d all throw snazzy accessories, experiment with looks, and (definitely among others) splash out what we feel, braving eclectic pieces we can run around in from day to night lives on.
2019 calendar ticks to more celebrations, anticipation, and discovery. Are you ready for the #NewYou?
This digital campaign is in collaboration with SM Accessories and SM Shoes and Bags. SM Youth is available in all The SM Store branches nationwide.
January 15, 2019